Beauty, Business, Health, Real Estate, Small Business
Web Copy: Willoughby Golf Club, Stuart, FL.
Working with SEO terms, I wrote the website copy for Willoughby Golf Club, a private, gated community. I also conducted extensive research on the Stuart, FL, area.
Peninsula Sarasota Promotional Brochure
Digital brochure for Peninsula Sarasota, a private residential sanctuary on Golden Gate Point. Scroll down for text; use arrows to advance pages. Companion to the website.
Web Copy: Peninsula Sarasota Luxury Condominiums
Involved in positioning statement development and writing all Web copy for Peninsula Sarasota, a private community on Golden Gate Point, Sarasota, FL. Written for Cotton & Co.
Laurie Andrews, Perfectly Prepped to Transition to Cotton & Company President
Setting a High Bar for Mentorship Success
Good mentors develop knowledge and skills while great ones build the confidence that allows a mentee to rise all the way to the top. That gives Cotton & Company real estate marketing agency founder Stephann Cotton near G.O.A.T. status in the mentoring world, as his own protégée, Laurie Andrews, takes over as Cotton & Company President and he transitions to CEO.
The Chefs of Sailfish Point.
Digital magazine feature for a private-club community takes in-depth look at the chefs and eateries at Sailfish Point on Hutchinson Island, FL.
Behind the Scenes: Sailfish Point’s Culinary Tour De Force
Behind the scenes at Sailfish Point's Dining Venues. A companion piece to my article in the print/digital publication.
The Spa at Sailfish Point Offers Everything You Could Want in a Private Club Community Spa.
Companion digital magazine feature to website page on the spa at Sailfish Point--a private club community on Hutchinson Island.
From Sea to Spa | Sailfish Point is One of Florida’s Finest
A spa can invariably reflect and complement its location and community. This article explores the spa at the Sailfish Point private community on Hutchinson Island. Written to dovetail with the article I wrote for the community's print publication.
The Happiest Seaside Town
Article on Stuart, FL, for Sailfish Point's digital magazine. The purpose is to show potential club-community home buyers everything exciting in the surrounding area.
Profile: Why a real estate agent chose the Sailfish Point community to build a home.
A First Look At Cuban Barbershops
An industry scoop: The first look at the barbering industry in Cuba in decades.
Mizani Product Brochure: Creative Resistance
Trend brochure for curly hair also features original poetry by me under the theme of The Spoken Word.
HairDetox: The Newest Hair Revival Supplement For Men & Women
Website writing, product copywriting and packaging writing for new lifestyle supplement.
Angelo David Hair Care
Copywriting. Worked closely with lab and SEO firm to create product descriptions for entire website.
BEST IN SHOW (Product Roundup)
Best Beauty Products at the Professional Hair Shows, selected and written by me.